Jay Z Big pimpin
The first music video I am going to look at is big bumpin by Jay Z. The style of this music video is performance as Jay Z is performing to the camera with loads of girls around him. The genre of this music video is rap/ hip hop some of the conventions of rap is girls and money and in this music video they are on a huge boat that looks expensive and girls in bikinis this music video clearly shows the conventions of rap/hip hop music.Another reason that portrays the genre of rap is the fact that all of the girls are in bikinis, this gives rap a bad reputation as this means all people will think that rap portrays women as sexual objects but that doesn't happen in all rap videos. Cinematography: In this music videos there are lots of shots that make Jay z the artist look powerful and in charge an example of this is a low angle shot looking up at the artist. Mise en scene: In this music video the clothing is gold chain a white vest and the girls are wearing bikinis. The location is on a big nice boat that looks expensive which comes back to the convention of rap music which is that all rappers have lots of money. The lighting is natural as the video is based during the daytime in a sunny country which means that the song is a happy one and is not depressing. Sound: The sound of this music video is diegetic as you can see and here everything on screen and there are no use of sound effects. Editing: the cuts in his music video are quick as the song has a fast beat to it and having slow cuts will make the video look weird.A link to this music video can be found here. https://www.youtube.com/results?search_query=Jay+z+big+bimpin The scientist Coldplay The second music video I will be looking at is the scientist by Coldplay. The style of this music video is performance as it has people riding bikes and the artist is singing to the camera. The genre of this music video is POP/ indie as it is very different to most POP songs. Cinematography: Some of the camera shots used are used to make the artist look weak and fragile they do this by using a high angle shot of the artist laying down. Mise en scene: The location of this music video seems to be round the back of a ware house and in the woods and a small part of the music video was on the streets. The clothing was very average a white t shirt jeans and trainers. The lighting is very natural as most of the music video is set outside however the lighting is also quite dark showing the audience that the song is sad. . Sound: The sound in this music video is diegetic as there are no sound effects being used. Editing: The editing in this music video is slow due to the beat of the song being very slow. A link to this music video can be found here. https://www.youtube.com/results?q=coldplay+scientist Da funk Daft Punk The third song I am going to look at is Da funk by Daft Punk. The style of this music video is narrative and is about a man with a dogs head and he is trying to fit in and feel normal. The gene of this music video is POP. Cinematography: Some of the shots used are close ups to show the dogs face as it is strange and the audience may want to see it up close. Other shots used are low angle shots to make the audience think that the man is in charge, over the shoulder shot so you can see through the mans point of view. Mise-En scene: The location seems to be around a city somewhere in America. The lighting is Natural as there are street lights keeping the street slightly bright as the music video is on the streets at night.The effect of the lighting is that it shows that the song is a positive one with the lights shining quite bright. The main charter in this music video also seems to have a boom box on him to show when this music video was set to the audience. Sound: The sound in this music video is diegetic as there are no sound sound effects and the talking is in sync with the action of the music video. Editing: The editing for this music video is very slow as the beat of the song is very slow. A link to this music video can be found here. https://www.youtube.com/results?search_query=da+funk+daft+punk+ Hey ya! OutKast The style of this music video is narrative as it tells a story of a band performing on stage this is how the music video also links into performance as it has people performing on stage. The genre of this music video is pop. Cinematography: The camera shots used in this music video are Mid shots of the artist singing, Over the shoulder shot so the viewer can see from the artist perspective and Establishing shot of the stage and the artist performing this is so the viewer can see from different perspectives. Mise-En Scene: The location is a stage somewhere in the UK. The props used are the piano and musical instruments. The lighting is unnatural as it is indoors on a stage and so the artist can be seen performing they must have a spotlight on the artist and the audience. The lighting is also very bright as it means that the song is avery happy and positive one. Sound: The sound of this music video is diegetic as there are no sound effects that are being used and you can hear everything you see like the screaming audience. Editing: The editing for this music video is fast due to the fast beat to the song so it cuts to shots quickly. A link to this music video can be found here. https://www.youtube.com/results?search_query=hey+ya+outkast+ Johnny Cash Hurt The style of this music video is performance as it has the artist playing guitar and singing to the camera. The genre of this music video is country/folk. Cinematography: The shots used are close ups to see the emotion on the artist face, Point of view shot so you are seeing through the artist eyes, establishing shot so you know where the music video is set. Mise-En Scene: The location of this music video is in the artists house but you occasionally see the artist on stage performing as a younger him this could mean that he's nostalgic about when he was younger and peforming. The props are all of the Food on the Table and the piano and the instruments.The lighting is very dark meaning that h=the artist is sad and depressed. Sound: The sound of this music video is is diegetic as it has no sound effects and you can see everything you hear. Editing: The editing for this music video is very slow due to the slow beat of the song. A link to this music video can be found here. https://www.youtube.com/results?search_query=hurt+johnny+cash+
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December 2015
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